Caracol Televisión is the private television channel with the highest rating in Colombia and one of the leading distributors of Spanish content globally. In 2024, it maintained its audience leadership and expanded its reach through new digital platforms.
Caracol Televisión
Established in 1969, Caracol Televisión currently employees 1,954 people, dedicated to producing high-quality content for Colombian families.
The company is renowned for its innovative and successful programs in Colombian television and has expanded its global reach through its international distribution division and signal.
The year’s most notable programs included El Desafío – XX años, celebrating two decades as the most iconic reality show in Colombian television; the exclusive broadcast of the Copa América and the World Cup qualifiers; as well as telenovelas such as Pedro el Escamoso 2, Devuélveme la Vida, and Klass 95—all of which achieved excellent audience ratings.
In 2024, Caracol Televisión launched DITU, its new streaming platform—an innovative, accessible solution for digital content consumption that requires no user registration.
The company received two Golden Seal awards from the Environmental Media Association (EMA) for the sustainable production of Nuevo Rico, Nuevo Pobre and La Primera Vez (a Caracol Televisión production for Netflix), reaffirming its commitment to environmental responsibility and the industry transformation.
In 2024, Blu Radio became a leader in audience metrics within Colombia’s talk radio landscape. According to ECAR* 1-2024, it reached 2 million listeners and secured the top position in key time slots—such as the strategic 6 to 10 a.m. segment from Monday to Friday (nationwide)—as well as first place in major cities including Cali, Medellín, and Barranquilla.
Caracol Televisión financial information
Figures expressed in millions of dollars (USD).
Valorem managerial calculations.
Operating Income
EBITDA*
Net Profit
Assets
*Proforma EBITDA taking operating income and expenses.
It should be noted that only the EBITDA indicator was homologated, so that other items such as net profit and assets are not strictly comparable due to the application in 2019 of the IFRS 16 standard.
