Valorem > El Espectador (Comunican S.A.)

El Espectador (Comunican S.A.)

Valorem > El Espectador (Comunican S.A.)

El Espectador, founded in 1887, is the oldest newspaper in Colombia. With its experience and trajectory, it has led a digital transformation towards platforms aimed at new audiences

Comunican S.A. and Inversiones Cromos S.A.S. are the publishing companies of El Espectador and the magazines Vea and Cromos. Currently, they have 532 permanent employees and 72 temporary ones.

El Espectador was founded on march 22, 1887 and, under the direction of Fidel Cano Correa, is considered one of the most serious and professional newspapers for its independence, credibility, and objectivity. Thanks to its trajectory and experience, El Espectador has managed to transform its contents in accordance with new trends in journalism and consumer preferences. In this way, it has developed successful opinion channels on the web such as La Pulla, Las Igualadas, En Contexto, Moneygamia, La Rubia y La Morena, La Disidencia, Red Zoocial, among others. In line with this evolution, El Espectador was the first communication medium in Colombia to commercialize its contents through the implementation of digital subscriptions.

For its part, Cromos magazine is a benchmark for fashion, lifestyle and photo stories that highlight the history of our country. Likewise, VEA, whose focus is showing the life of celebrities and national and international celebrity news, is the most widely read magazine in the country.

El Espectador financial information

Figures expressed in billions of Colombian pesos (COP).
Valorem managerial calculations.

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It should be noted that only the EBITDA indicator was homologated, so that other items such as net profit and assets are not strictly comparable due to the application in 2019 of the IFRS 16 standard.

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